Freedom Tour – Harley Davidson
France
Goal
Harley Davidson roadshow has for aim to make as many people as possible, experience Harley Davidson and its sensation of freedom, through driving courses, trials and jump-starts.
Format
193,650 people, over 9,100 road tests, 26 cities
we make it happen
Organize a roadshow with 20 legendary bikes, transported on a 30-ton truck sporting the Harley-Davidson colors.